The Stroke Association goes live on the FUSE™ online fundraising platform

The Stroke Association is trialling its own brand online fundraising pages as well as a new system for integrated event registration and fundraising page set up. The trial is across various fundraising events in the first half of 2011.

Speaking to AltaContact Jim Swindells, Director of Fundraising at The Stroke Association, said, “We’re pleased to be trialling two new concepts using your software platform. Firstly, we want to test our own brand fundraising pages which you have set up, especially as they allow us to have Stroke Association messaging going directly to our fundraisers and donors. Secondly, the integrated event registration and fundraising page set up will, we expect, increase the numbers of people using online Stroke Association fundraising pages. So the result should be an increase in our total fundraising revenue. We really appreciate your commitment to our brand and helping us in keeping all Stroke Association communication consistent. We look forward to success and rolling out Stroke Association fundraising pages for all fundraising occasions.”